The Rise of the T-Shirt

One of the most versatile items in our clothing wardrobe is the T-Shirt.  When our favourite T-Shirt becomes worn and faded with a few holes, we tend to relegate it to being worn at home for comfort and for those odd jobs around the house.  We hold onto it until we really need to let it go.

The T-Shirt had humble beginnings.  It started as an undergarment which laborers would shorten the sleeves of in the late 19th Century.   In 1913 the United States Navy had them manufactured and issued as standard undershirts.  In 1920, Scott Fitzgerald named it in his book This Side of Paradise; and in doing so, the humble T-Shirt formally entered the English Dictionary.

In 1950, as Stanley Kowalski in A Streetcar Named Desire, Marlon Brando wore a white T-Shirt.  He redefined the American male look.  It stopped being seen an undergarment.  It was found to be a very comfortable clothing item.  By the 1970’s the T-Shirt became the canvas for music bands and anti-war protests to print their logos and messages on.  It became a messaging canvas.

 For us at Pomegranate Promise, this loved clothing item – the T-Shirt, is more than just a messaging canvas, it is an art canvas.

 As a wardrobe staple and must-have clothing item, the T-Shirt is here to stay.   It fits most, if not all occasions; it all depends upon you and how you wear it.

 Yours in promise and blogging,
Charlene

(photo by: Samad Ismayilov)

Photo by Alena Koval from Pexels

Hello…

Our first Art Print T-Shirt, pPromise#1, is available for purchase!  So is the original doodle art and the signed canvas print.  In total 51 prints, of which 50 are T-Shirts and 1 is a canvas print.

We have gone live with a concept mulled over several times; a concept that would not go away.  A pesty concept which kept infiltrating the mind and fueling the imagination of possibilities.  Instead of stifling it we realised it.

We decided to work with a decentralised business model promoting small business, leveraging of expertise, and to encourage active aging by engaging with retirees who bring not just know-how but also wisdom to a new way of working. As an online business we knew we had to have the fundamentals of a traditional business in place. What a journey!

It has been one filled with joy, enthusiasm, despair when things have gone wrong, relief when the wrong is remedied and the anticipation of going live.

 A just started journey, we are a long way from our destination.

The learnings have been enormous and there are many more in store for us.  There was no team until the phone calls started to find out who could help with building this concept and take it to market.  An amazing and unique team came into existence. 

Hard work alone would not have made this possible; working with a team and incorporating each one’s ideas has.

What a privilege to work with such amazing minds and energy.  A blessing and gift from God.

Thank you to everyone involved in taking Pomegranate Promise live and launching our first Art Print T-Shirt.

Yours in promise and blogging,

Charlene